Killing Your Kapamilya
Say, you are dying of lung cancer, will you still continue smoking? I don’t know. Sounds risky, but a lot of people do. Take the same logic and put that into the context of business and you get ABS-CBN. This TV channel is terribly performing and has been generally taken over by the deserving GMA. Now that your viewers are slowly being lured into the other channel, who thought it was the best time to act aggressive and take out the legal beagles?
Recently, ABS-CBN has started unleashing its raw legal power over YouTube viewers citing the usual copyright infringements and all. I dunno, maybe the legal honcho wanted to make yet-another Philippines’ first and so he had this brilliant idea to go chase after the so-called YouTube pirates with the use of IP addresses and whatnot. Dude, honestly, talk about wrong fucking timing. If you are going to set a record of yet another Philippines’ first. It would probably the first among the dumbest legal actions taken by a Philippine corporation against netizens. You are scaring your remaining loyal Kapamilyas away!
Do you even understand what YouTube is all about? Do you even understand what the World Wide Web is all about? YouTube, by all honesty, is bigger than ABS-CBN. Yes, you are age old like wine, but you will never be a part of Google. And Google is, well, Google. How dare you!
Now, how dare you sue the people who watch your shows just because it is in Google? Oh yeah, here’s a good explanation. Just as pathetic as Clipcast, dear ol’ ABS-CBN is aiming to take a small chunk out of the YouTube money (are there any? yet?) and made their own much more inferior version. Just a few words, YOU’RE A LITTLE TOO LATE!
First of all, who wants to pay to watch your videos? You’re already on TV, you’re already on cable, on TFC? How much more greedier greedy can you get? Rather than seeing on-line videos as a threat to the dollars you won’t even probably get, you should have seen this avenue as a way to tap untouched viewers. On-line videos should’ve been a teaser to the real deal on air. After all, on-line viewing will never be cinematic or satisfying as watching it on Plasma TV. Gimme a break.
If I were head of your marketing, I would have welcomed YouTube with open arms. I would have helped upload ABS-CBN shows on-line with the invitation onwards to watch more episodes on TV. Heck, ABS-CBN Now would have been great if it were only free. But hey, it’s just me! I’m just a lousy self-proclaimed evil marketing genius. I just control a lousy blog, not a major TV station. Only time will tell if I am right or if I am right. Jeez, I sure do hope you don’t sue me! I surely would hate receiving free PR!
Oh wow. ABS-CBN is really killing itself. Tsk tsk
Comment by dementia — September 15, 2007 @ 11:20 am
My grandmother died of lung cancer but never smoked a cigarette in her entire life. She lived with my brother who was a 3 pack a day Marlboro Red smoker. That’s why she got lung cancer.
Comment by John — October 9, 2007 @ 9:07 am
this whole copyright thing by local companies on youtube is a bit odd for me.
i once posted a video i made while watching a mall show promoting a certain movie by Regal Films and after a lot of traffic to that video it was taken down under request of Regal Entertainment for copyright infringement…odd because it wasn’t really that good video to begin with.
Comment by clare — October 16, 2007 @ 10:50 pm
Questions to ponder:
1. Will Kapamilya TV shows on Youtube actually increase your ratings/viewership?
2. Will antagonizing your most avid fans (and possibly remixers) cause bad online community PR?
3. Will the fans & uploaders just sign up for a new account?
4. ABS-CBN, why not offer your programs to be available in the iTunes store for $1.99?
5. Since ABS is so passionate in dispassionating its viewers, why not create an advertiser sponsored video service for your us (long tail) at half the resolution? This is starting to be offered by US networks.
and the ABS-CBN Now service is crap. You ought to have bith your head and biz model checked
Comment by Dave Q — October 17, 2007 @ 8:20 pm
[...] you are already full of shit. Make your company less dirty and get rid of Willie Revillame. The notion that he is still hosting [...]
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